Enquiries are scattered
Website forms, WhatsApp conversations, social messages, and emails are handled separately.
Connected Business Websites for Malaysia
Turn every website and WhatsApp enquiry into a trackable sales opportunity.
Criflet builds conversion-focused business websites that capture enquiries, connect customers to WhatsApp, notify the right person, and keep every follow-up organised in a simple lead-management dashboard.
Designed for professional-service businesses in Kuala Lumpur, Selangor, and across Malaysia.
No generic template. No unnecessary enterprise CRM. Start with the website, enquiry journey, and follow-up tools your business actually needs.
Lead Flow
01Website Visitor
02Enquiry Captured
03Team Notified
04Follow-Up Scheduled
05Proposal Sent
06Client Won
The Problem
Your website may receive enquiries. That does not mean they are being managed properly.
Professional-service businesses often receive potential clients through website forms, WhatsApp, email, social media, referrals, and paid advertisements.
But after the first message, the process frequently depends on shared inboxes, spreadsheets, separate chats, and someone remembering what should happen next. That creates avoidable gaps between interest and action.
Ownership is unclear
The team may not know who is responsible for responding to each potential client.
Follow-ups depend on memory
Promising prospects can be forgotten after the first call, consultation, or proposal.
Marketing results remain uncertain
The business can see clicks and messages but cannot clearly identify which sources produce qualified enquiries and clients.
Managers lack visibility
The owner has to ask the team for updates instead of seeing the current pipeline directly.
The website stops too early
A traditional website collects contact information but does not organise what happens after the form is submitted.
A Connected Customer Journey
Your website should not stop working after someone presses Submit.
A connected business website turns every enquiry into a structured process. Instead of sending another untracked email, the system records the prospect, identifies the source, alerts the correct team member, creates a follow-up date, and keeps the opportunity visible until it is won or closed.
01
Visitor discovers your business
02
Chooses a relevant service
03
Submits an enquiry or opens WhatsApp
04
Lead record is created
05
The right person is notified
06
Follow-up and outcome are tracked
The customer still experiences a simple, professional website. Your team receives the structure needed to respond consistently behind the scenes.
What Criflet Builds
One connected system for visibility, enquiries, and follow-up.
A business website should not stop at presenting your services. It should connect enquiries, WhatsApp conversations, source tracking, and follow-up from the beginning.
Conversion-Focused Business Website
A custom, responsive website that clearly communicates your services, builds trust, and guides visitors toward a consultation, quotation, callback, or WhatsApp conversation.
Conversion-focused homepageDedicated service pagesAbout and credibility sectionsCase studies or selected workConsultation and quotation pagesMobile-responsive layoutsPerformance optimisationBasic technical SEO
Connected Enquiry Forms
Every consultation, quotation, callback, or service request becomes a structured lead record instead of disappearing into a shared inbox.
Prospect nameContact informationRequested serviceProject detailsBudget rangePreferred timelineEnquiry sourceSubmission date and time
WhatsApp Integration
Allow visitors to continue through the communication channel they already prefer without losing visibility of where the enquiry originated.
Click-to-WhatsApp buttonsPre-filled WhatsApp messagesEnquiry capture before WhatsApp opensService-specific WhatsApp messagesWhatsApp click trackingSupported WhatsApp Business Platform integrations
Mini CRM and Lead Dashboard
Give your team one clear place to manage incoming opportunities, lead ownership, notes, follow-up dates, and outcomes.
Lead inboxLead statusAssigned ownerEnquiry sourceNotes and activity historyFollow-up dateSearch and filtersWon and lost outcomes
Notifications and Follow-Up Reminders
The system can automatically notify the correct person when an enquiry arrives and make overdue actions visible.
New-enquiry notificationsAutomatic lead assignmentFollow-up remindersOverdue-lead alertsManager escalationsConsultation remindersProposal follow-up tasksWeekly enquiry summaries
Marketing and Source Tracking
Understand which pages, advertisements, and channels create meaningful enquiries instead of stopping measurement at clicks.
Meta PixelGoogle AnalyticsCampaign parametersForm-submission eventsWhatsApp-click eventsLanding-page attributionLead-source reportingConversion-event configuration
Mini CRM Showcase
See how enquiry tracking can look behind the website.
These CRM-style screens show the kind of internal visibility a connected business website can create: incoming leads, assigned owners, source context, pipeline stages, notes, and next actions.
Lead and enquiry visibility
A simple dashboard helps the team see new enquiries, lead status, ownership, and source context without searching through separate inboxes.
Follow-up and pipeline control
Each prospect can move through practical stages, with notes, assignments, and follow-up activity kept close to the lead record.
Who This Service Is For
Built for businesses that grow through enquiries, consultations, and proposals.
The connected website system is particularly suitable for professional-service businesses where every qualified enquiry can lead to a valuable client relationship.
Recruitment Agencies
Capture employer and candidate enquiries, assign ownership, schedule consultations, and keep follow-ups visible.
Business Consultants
Organise consultation requests, service interests, proposals, and the next action for every prospect.
Accounting and Bookkeeping Firms
Route enquiries by service, record consultation outcomes, and track prospects through proposal and onboarding stages.
Corporate Training Providers
Manage programme enquiries, corporate requests, consultation calls, registration interest, and follow-up.
Marketing and Creative Agencies
Track project enquiries, discovery calls, proposals, and opportunities across different services.
Company Secretarial and Corporate Services
Capture company-formation and compliance enquiries, organise requirements, and follow up consistently.
Advisory and Technical Consultancies
Manage complex enquiries, consultation requests, proposal stages, and long sales cycles more clearly.
Other Service Businesses
Adapt the system for clinics, education providers, property services, field-service companies, and other enquiry-led businesses.
Start Small and Expand
Begin with the enquiry workflow. Expand only when the business needs more.
The first version can stay focused on enquiry capture, WhatsApp routing, assigned ownership, lead status, notes, follow-up dates, source tracking, and open opportunities.
Get a Free Enquiry-Flow ReviewBefore
Website forms arrive as isolated emails
WhatsApp enquiries remain inside separate chats
No one owns the next follow-up
Advertising results stop at clicks and submissions
After
Every enquiry creates a structured lead
Website and WhatsApp actions are connected
Responsibility is clearly assigned
Notes and follow-up dates are visible
Proof and Selected Work
Built with the same product thinking used across Criflet projects.
Criflet has experience building responsive websites, dashboards, CRM-style workflows, mobile applications, admin systems, and enquiry-led product journeys. This landing-page offer focuses that experience into one practical website and lead-management system.
Relevant Experience
Responsive websitesCRM dashboardsLead workflowsAdmin systemsSEO foundationsStatic deployment
View Selected WorkPricing and Hosting
Choose the right starting point for your business.
Each package combines a professional business website with enquiry capture, WhatsApp access, and a practical lead-management system. Start with what you need now and expand later.
Connected Launch
A professional website with the essentials for capturing and tracking enquiries.
From RM6,000
Typical delivery: 2-3 weeks
Up to 5-7 core website pages
Conversion-focused design for mobile and desktop
One connected enquiry or consultation form
Click-to-WhatsApp with a prepared message
Single-user lead inbox
Lead stages, notes, and follow-up dates
New-enquiry notifications
Basic analytics and conversion tracking
Technical SEO foundation
Deployment and handover
Best for: independent consultants, advisers, trainers, accountants, and small service businesses.
Monthly Managed Hosting & Maintenance applies when hosted by Criflet and will be confirmed in the proposal.
Most Popular
Connected Growth
A connected website and lead-management system for growing teams.
From RM10,000
Typical delivery: 3-4 weeks
Up to 7-10 core website pages
Multiple service-specific enquiry forms
Multi-user lead dashboard
Lead ownership and team assignment
Notes and activity history
Custom lead stages
Consultation and proposal tracking
Automatic follow-up reminders
Overdue-enquiry alerts
Lead-source and campaign reporting
Basic role-based access
Team training and handover
Best for: recruitment agencies, consultancies, accounting firms, training providers, and growing service teams.
Monthly Managed Hosting & Maintenance applies when hosted by Criflet and will be confirmed in the proposal.
Connected System
A tailored website and sales workflow for established service businesses.
From RM16,000
Typical delivery: 4-6+ weeks
Custom website and conversion architecture
Multiple enquiry journeys or pipelines
Advanced user roles and permissions
Rule-based lead assignment
Automated reminders and escalations
Custom dashboards and reporting
Calendar, CRM, or supported API integrations
Data import from approved spreadsheets
Audit history for important actions
Advanced server-side workflow automation
Team training and documentation
Structured launch and handover
Best for: businesses with multiple employees, higher enquiry volumes, or a structured sales process.
Monthly Managed Hosting & Maintenance applies when hosted by Criflet and will be confirmed in the proposal.
Service Notes
Clear terms without unnecessary complexity.
Starting prices
The displayed prices are starting points. Final pricing depends on pages, users, workflows, integrations, content, and data requirements.
Criflet-managed hosting
Criflet can host and manage the platform. A monthly Managed Hosting & Maintenance fee will be included in the proposal according to the selected package and system requirements.
Client-owned hosting
The client may use compatible hosting owned and paid for directly by the client. No Criflet monthly hosting fee applies.
One month of free support
Client-owned hosting includes 30 days of post-launch defect support. It does not include new features, content work, third-party hosting issues, or unlimited changes.
Monthly service limits
Managed Hosting & Maintenance covers the agreed hosting, backups, monitoring, essential updates, and a limited amount of technical assistance. New development is quoted separately.
Third-party costs
Domain fees, paid APIs, WhatsApp charges, premium licences, email services, and other third-party costs are not included unless stated in the proposal.
Written proposal
Every client receives a written scope covering deliverables, timeline, payment terms, hosting choice, monthly charges, exclusions, and support limits before development begins.
How Criflet Works
A clear process from discovery to launch.
Enquiry-Flow Review
We review your current website, communication channels, customer journey, and the way your team handles new opportunities.
Scope and Workflow
We define the pages, enquiry fields, WhatsApp behaviour, lead stages, user roles, notifications, and reporting requirements.
Content and Interface
Criflet organises the page structure, conversion journey, system screens, and content requirements around your services and ideal clients.
Website and System Development
The website, backend, database, admin dashboard, forms, notifications, and integrations are developed as one connected system.
Testing
We test screen sizes and verify forms, lead creation, notifications, permissions, tracking, and realistic enquiry scenarios.
Launch and Training
The production system is deployed, the domain is connected, tracking is verified, and your team receives practical training.
Support and Expansion
After launch, Criflet can provide maintenance, technical support, reporting improvements, additional pages, and new CRM modules.
Why Criflet
More than a website. Less complexity than an enterprise system.
Built Around the Workflow
The system is designed around how your business receives, qualifies, and follows up enquiries.
Website and Software Together
The public website and internal lead process are developed as connected parts of the same customer journey.
Focused First Version
The first release prioritises the functions required to create immediate operational value.
Direct Technical Ownership
Core business rules are implemented directly within the application rather than depending unnecessarily on multiple external automation platforms.
Maintainable Development
The website and system are built with long-term performance, security, maintainability, and expansion in mind.
Remote and Transparent Delivery
Criflet works remotely with businesses in Malaysia using scheduled calls, staged previews, written documentation, and clearly defined milestones.
Honest Scope
Criflet will not recommend a complete CRM when a connected website and simple lead dashboard can solve the immediate problem.
FAQ
Questions about connected business websites.
A connected business website does more than display information and send contact-form emails. It records each enquiry, identifies its source, notifies the correct person, and allows the team to track its status and next follow-up.
Not necessarily. The initial system can include a focused mini CRM for enquiries, ownership, notes, status, follow-up dates, and source tracking. More advanced CRM modules can be added later when the business needs them.
Yes. The website can open your existing WhatsApp contact with a prepared message. It can also collect basic enquiry information before opening WhatsApp so the lead is recorded first. More advanced WhatsApp Business Platform integration depends on the client's account setup, messaging requirements, approval, and budget.
Yes. Website submissions and supported Meta lead sources can be connected to the lead-management process. The exact implementation depends on the campaign type and the accounts available.
Yes. The system can include multiple accounts, assigned ownership, role-based access, activity history, and manager visibility.
Yes. Criflet can assess whether the website should connect to your existing CRM through its supported API, webhooks, forms, or another suitable integration method.
A focused connected business website typically takes approximately two to four weeks. Larger websites, multilingual content, advanced CRM functionality, and external integrations require additional time.
Projects typically begin from RM6,000. The final investment depends on the pages, content, integrations, mini-CRM functionality, user roles, reporting, and support requirements.
The website includes a search-friendly technical foundation, such as semantic page structure, metadata, mobile responsiveness, performance optimisation, sitemap support, and crawlable content. Ongoing SEO campaigns, content production, backlink acquisition, and guaranteed rankings are separate services and cannot be promised as part of standard website development.
Ownership, access, licensing, hosting, and handover terms are defined clearly in the project agreement. Client business data remains subject to the agreed data-processing and hosting arrangements.
Criflet is an independent software studio operating remotely from Pakistan and serving businesses internationally. Criflet does not claim to have a Malaysian office or local Malaysian team.
Start With the Current Enquiry Process
Make every new opportunity easier to see, assign, and follow up.
Share your website or social profile with Criflet. We will review how prospects currently discover your services, contact your team, and move toward becoming clients.
You will receive a focused recommendation for the website, WhatsApp connection, enquiry capture, and lead-management structure your business actually needs.